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Simple
The Ask
There are thousands of credit cards to choose from. Simple needs to stand out as the smartest and simplest choice.
The Approach
Working directly with a photographer and Simple's in house designer, I retouched selected photos to reflect Simple's natural, modern aesthetic. The campaign imagery rolled out through out-of-home placements as well as on Simple's app, website and social channels.
Client /
Simple
Role /
Retouching
Agency /
Freelance
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